So, I’ve finally done it. Little old me is self-employed! I quit my full-time job to be my own boss so I’m now full time blogging with a bit of freelance designing on the side. Yes, its terrifying but its frickin’ exciting! Who would have thought when I wrote my first blog post 2 years ago that my hobby could be turned into a business!? Definitely not me! And I’ve got you lot to thank for a lot of this, my amazing followers’ and friends of course who have taken so many photos over the years, helped me grow and encouraged me not to give up. Its going to be hard work but I’m so excited for the future and growing this little business of mine.
When I started this blog 2 years ago, I never thought one day this would be my job, it was a space for me to be creative and share my memories, I had no idea I could make money through blogging & Instagram, this job never even existed 10 years ago. I tried to post once a week (usually Sundays) sharing my styling advice and places I had travelled. Looking back on 2017 at my Instagram, I wasn’t really in many photos, it was more, travel & lifestyle images but once I started to travel with work this is when I started to see more engagement on photos with me in them so I started to take the odd ‘changing room selfie’ focusing on my outfit and accessories, tagging the brands, engaging with my followers, and this is where the growth and gifting began.
This was the point that I started to take my Instagram more seriously. I began posting more curated content focusing on street style to build my confidence in shooting outside in Manchester & other cities rather than just on holiday or indoors. This helped a lot and I began to see more engagement within my posts. I would tag the brand, communicate with my followers comments and engage more with other bloggers and this is when I started to notice the results. Independent brands were contacting me to collaborate, then once i got into 2018 this is when things began to change, larger brands such as Miss Selfridge & Nasty Gal began to contact me for gifting and I couldn’t believe it! this was crazy!?
A few months of gifting passed and I started to receive emails from brands offering paid projects, I remember being asked if I had a ‘media kit’ and I had to google what a media kit was and create my own! I had no idea what I was doing and if it was right or not, with this line of work it really does take ‘learning on the job’ the next level. I had no one to ask because at this point I didn’t know a lot of other bloggers like I do now who I can talk too about these things.
I remember another company asking me for my ‘rates’ and I was thinking, are they actually going to PAY ME for this? at first I felt cheeky asking for payment so I didn’t charge a lot for my work which looking back was silly of me as it takes so much time to produce content, the brand would have had to hire a photographer, stylist, make up artist and invest in marketing for the costs of hardly anything! I then remember being approached by an agency called Vamp and I worked with them on a campaign for Gap and this was when I realised, I could make a living off of this. I then started to keep track of my gifted & paid collaborations and after a few months I started to notice that this was enough to pay my rent & bills and still have a disposable income. I decided that I would give myself 4 months and see where I am and if the work is consistent that I would hand my notice in to do this full time and that’s what I did!
Don’t get me wrong, I still loved my full-time job as a designer, but I equally love writing and creating content so self-employment was the best choice for me. I get to pick and choose which brands I work with, be more creative & be my own boss. Designing is still one of my passions and I will still design for a long time, I have lots of ideas for the future! but for now I’m going to embrace this new adventure and I can’t wait to take you all with me.
Lots of Love,